Upside Troy Trojans Hat in White, Men's at Urban Outfitters

Product Insights & Style Tips

The UPSIDE Troy Trojans Hat in white dials up clean, collegiate energy with a crisp, unfussy attitude. Channeling that insouciant vintage-sportswear vibe that’s everywhere right now, it’s structured in classic baseball cap form—think six-panel construction and a pre-curved brim, delivered in a bright white shade that plays well against bold embroidery. The finish is all about lived-in ease with a cool edge, making it as at home with a hoodie on bleacher seats as it is adding contrast to a sharp, tailored look.

The fit is reliable, with an adjustable back strap ready to accommodate however you wear your hair (whether messy bun or worn down, nothing feels off-limits). Lightweight yet sturdy, it contours naturally to the head without adding bulk or losing shape. The bill is just right for throwing on with a tee and jeans, but also slides seamlessly under a trench or over a band tee for street-level layering. The embroidered Troy Trojans logo brings in just enough retro-sport energy to read intentional, not costume, and the white canvas leaves plenty of room for layering on color elsewhere or keeping it high-contrast and sharp.

In line with that current wave of throwback collegiate energy—a la NYC coffee shop regulars or low-key campus legends—this UPSIDE hat nails the balance between athletic nostalgia and modern street styling. Pair with oversized suiting for a look that reads Emily Ratajkowski in Lower East Side, or clash it against a color-blocked windbreaker for an elevated off-duty moment.